The Selling Process
Selling a home is not only about price and location, it’s about letting a prospective buyer envision their life unfolding in your living room.
You’ll always know what’s going on
I maintain constant communication with my clients. Once a week, from start to finish, you can expect an email update. You’ll also be notified every time there’s a showing. As well as any feedback from showings so we can best track potential buyer wants and needs.
Making fine print a cinch
I want you to understand every step, inside and out, and will gladly explain the initial steps in-depth. We’ll sign the listing documents and ensure everyone is on the same page (no pun intended). This includes a listing agreement, normally six months to a year in length. I’ll contact a title company and generate the property description outlining all property information. Once we’ve dotted the i’s and crossed t’s, it’s time to roll up our sleeves and ensure your property looks the part before hitting “activate” on MLS.
Making your space look irresistible
With an experienced eye, I’ll help you determine if your property requires enhancement through staging (furniture and decorative props) or repairs. I’m ready to tap into my network of local, trusted vendors to ensure your space is updated and looking its best. I’ll hire a professional photographer (on my bill) to carefully capture high-quality digital images. These photos will be critical to showcasing your home in a variety of outlets.
This is where marketing comes in
These images will be used to populate your property’s MLS listing, as well as other major online sources, including:
- A custom website to showcase your listing.
- I’ll blog about your property on my website.
- A host of social media platforms to direct prospects to our site - Facebook, Instagram, Pinterest, Twitter, and YouTube.
- Flyers will be available on-site so passer-bys will know exactly where to go for more information.
- I’ll design ads for Craigslist and magazines targeting our desired demographic.
Within the first few weeks of going “live,” I’ll host an open house and share my enthusiasm for the space with potential buyers. I attend weekly Keller Williams and MLS meetings, which allows me to present the property to local agents.
An offer
Upon receiving an offer, I’ll sit down with you and walk through various scenarios-whether to counter or accept. Once a contract (acceptance) is reached, we’ll complete:
An inspection contingency
This is the buyer’s right to inspect the property. They might list items to be upgraded or repaired before agreeing upon a closing date or a monetary negotiation.
An appraisal
This is always required when the buyer is obtaining a loan. The appraiser inspects the property on-site, through local and recent comparables. From here, they determine a market value. If the appraisal comes in below the listing price, another negotiation phase may ensue.
Just a few more steps and you’re there
A “walk-through” for the buyers will take place generally 24 to 48 hours before closing. They audit the house to ensure all inspection items and terms of agreement are met. Upon their approval, I’ll meet with you at the title company to sign the closing documents.
I’m bad at goodbyes. Let’s stay in touch. If you have any questions in the future, need help buying or selling a property, I want to be the one to help you!
If You’re a Builder
Being involved with a project from the ground up is what I enjoy the most. After nearly a decade of working with buyers and sellers, I bring a fresh perspective to new construction projects that is backed by industry knowledge and insight. I will be part of your team from start to finish, from purchasing lots to creating a floor plan and picking out finishes, always anticipating buyers’ wants and needs. Marketing begins before the property is complete with professional photography, staging and a strategic plan. Once staged, new construction homes I’ve worked with haven’t lasted longer than 30 days on the market.
Whether this is your first project or you’ve been building homes in Southwest Montana for years, I’d love the opportunity to talk to you about my process. We can meet for coffee or talk on the phone about your upcoming project. I’ll send a packet of what the process looks like. My team and I are happy to work with you on your upcoming project.